Leonid Boguslavsky

Establishing Super League Triathlon as the gold standard for triathlon will reshape the landscape of the sport and allow it to break new ground worldwide -- this is what Leonid Boguslavsky desires as his legacy. Super League’s closed-league concept truly elevates triathlon to the level of mainstream professional sport, while preserving the age-group participation component that sets triathlon apart from other sports.

A former professor with a Ph.D. in computer science, Leonid has published academic books and many papers on applied mathematics for computer networks and systems. Leonid also served as a senior partner at PricewaterhouseCoopers. He then became one of the most important players in Russia’s booming IT and Internet scene, founding companies in the USA, Europe, Russia, India and Southeast Asia.

Leonid fell in love with the sport of triathlon later in his life. Prior to 2013 he had never trained or done any sport, but once started has been since unstoppable. He has since accomplished multiple full distance Ironman finishes and 11 podiums, qualifying for the 2015 Ironman World Championship in Kona, Hawaii.


Michael D’Hulst

As a latecomer to the sport with an outsider perspective on building triathlon events from the ground up, Michael D’Hulst envisions a better way of going about the sport through Super League Triathlon. He believes it has the potential to go the way of UFC and Formula 1 racing as a viscerally engaging and life-inspiring sport for spectators as well as participants.

After 10 years as an executive in purchasing, sales, and business development for an automotive industry giant, Michael got into sports as a break from the corporate world. He soon transitioned from merely participating to actively competing in over 70 international races, and qualifying for the Ironman World Championship in Kona, Hawaii in 2011 by winning his age group in Ironman Korea.

D’hulst decided to turn his passion into his business and life’s work, bringing in the first Challenge Family event in Asia and managing the Bahrain Endurance Vision as its COO.


Chris ‘MACCA’ McCormack

Growing up competing in short distance racing of various formats including surf lifesaving on the beaches of Australia, Chris McCormack always wanted a professional racing series to bring to millions around the world the sport that gave him his life and career. Super League Triathlon is set to pit the best of the best against each other and inspire a new generation to take up triathlon.

Chris McCormack is one of the world’s greatest triathletes. Inducted into the Triathlon Hall of Fame in 2013, he has won both the ITU World title and Ironman World Championship title twice. With 14 Ironman titles and more than 220 international race wins to his name, he is the most winning athlete in triathlon history. Hailed by ESPN as "The World’s Fittest Athlete” Macca is also a New York Times bestselling author with his autobiography I’m Here to Win.

Known as a visionary of the sport who successfully foretold the rise of the second wave of German long-course talent and the dominance of former ITU athletes transitioning to Ironman, Macca uses his deep expertise and understanding to consult on development of sports properties and initiatives in the Middle East, Malaysia, Kazakhstan, Russia, and China. He is a key health, wellness and sports advisor for The Royal Family of Bahrain and is the CEO of the Bahrain Endurance Vision.


Super League Triathlon was co-founded by Chris McCormack, Michael D’Hulst and Leonid Boguslavsky, three successful businessmen and passionate triathletes brought together by a common desire to break new ground in the sport of triathlon.